How does the integration of marketing channels effect email marketing?

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Industry thought leader, Bill McCloskey provides insight on how marketing channels like email marketing are changing into integrated marketing.. The Email Experience Council's Speakers Bureau is producing the Ask the Experts Series as an educational tool for email marketers to learn from leading email experts. The goal of the series is to answer common questions facing email marketers as well as provides information about current email trends and email marketing best practices. Email marketers interested in learning more about email and the Email Experience Council (eec) can visit http://www.emailexperience.org/member-center/why-join-eec to learn more or follow us on twitter @theeec. Filmed Jan 16, 2012 by the eec in Nyack, NY